SaaS product engineering
Take your product from idea to shipped — or pick up the parts your team can't get to. Full-stack, senior, hands-on, front to back.
Smiling Boy is a specialist software studio for SaaS founders and teams. We build and ship your product — and the hard parts behind it: integrations, payment gateways, third-party APIs, and the data and systems that keep it running.
From shipping the whole product to the integrations and systems behind it — with a proven specialty in the parts where getting it wrong is expensive.
Take your product from idea to shipped — or pick up the parts your team can't get to. Full-stack, senior, hands-on, front to back.
Payment gateways (Stripe, Mercado Pago), third-party APIs, webhooks and the glue between systems — built properly, with the edge cases handled.
Data pipelines, ML in production, and the data plumbing underneath — built so results are reproducible and easy to trust.
Credit-risk, fraud and pricing systems where a wrong number costs real money and audits aren't optional — a proven specialty.
Also: cloud architecture, fractional CTO and general senior engineering — by the hour or on retainer.
Three engagements, described without client names — what was broken, what we did, and what changed as a result.
Context
A high-volume fintech platform had gaps in how credit lines were issued and revoked, which left it exposed to fraud.
What we did
We designed and led an end-to-end initiative to revoke compromised credit lines — detection logic, coordination across teams, and a phased rollout that left legitimate customers untouched. We also redesigned the real-time feature computation feeding the risk models.
Context
A global B2B commerce platform had customer data scattered across several internal systems, and slow batch reporting that held up the support team.
What we did
We designed and built a BI service that brought those sources together in BigQuery, plus an event-driven architecture feeding real-time analytics, with date partitioning on GCP/GCS to keep it fast as the data grew.
Context
An early-stage startup needed to give its audience — independent professionals in a sector still running sales by hand — a simple way to find, enrich and reach prospects without heavy manual research.
What we did
We built the backend behind prospecting: data-enrichment integrations and the outreach campaign flows, plus the rendering layer users actually see. We took technical lead on the architecture — clearer service boundaries, a refactor that cut duplication, and code standards the team kept building on.
Client names, logos and identifying details are left out on purpose. We treat our clients' systems as confidential — yours included.
We keep engagements small and senior on purpose — so you get the attention of a specialist, not the process of a big shop.
You work with people who have shipped this before — no account managers in the middle, no juniors thrown at your project.
We build our own SaaS, so we care about the details that make a product last: reliability, clean data, and the edge cases users actually hit.
We tell you what we'd do, what we wouldn't, and when a problem isn't worth solving yet. Decisions live in docs and PRs your team can read.
We measure success by what's in production and still running months later — not by hours logged or slides delivered.
SaaS teams that need senior engineering without a full-time hire — to ship the product, or to take on the integrations, payments and data work behind it.
Health plans, member associations, cooperatives and professional bodies modernizing systems that have been running for years — dated portals, sites that don't work on a phone, integrations nobody has touched in a while. You get a technical counterpart you can talk to directly, not an agency account team.
Low commitment first. You never buy the big thing before the small thing proves it out.
A 45-minute look at your product, stack or a specific integration. You leave with three concrete things we'd change — no pitch, no obligation.
A defined problem, a defined deliverable, a clear price. Best for a specific feature, integration or migration.
A senior engineer on tap, week to week. Best when you need continuity without committing to a full-time hire.
Free, async, no call required. For SaaS founders and data teams. We usually reply within one business day — no sales sequence, just a senior engineer's read on what you're building.
Three models: a free product review to start, fixed-scope for defined work, or a weekly retainer for ongoing help. We agree on scope and price before anything starts — no surprise invoices.
Senior engineers who own your project end to end. No account managers in the middle, no handoff to juniors, no offshoring layer — that's the point of working with a small, senior studio.
Smiling Boy is a US-registered LLC, ready to sign an MSA and invoice properly. You own the work product — IP assigns to you on payment, spelled out in the agreement.
Async-first, written by default — decisions and progress live in docs and PRs your team can read on their schedule. Overlapping hours for the Americas; comfortable working across timezones.
It usually starts with the free review, moves to a small fixed-scope piece to build trust, and grows into a retainer if it's a fit. You're never locked into more than the current step.
Book a free product review, or send a project brief. Either way, a senior engineer reads it — usually same or next business day.